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As
a result of understanding the importance and impact of public
relations in today's corporate world, Renno & Associates
was established. Its inception in Lebanon at the turn of the
third millennium was aimed at providing local and multinational
organizations in Lebanon and the Middle East with outstanding
and full service reputation management.
At Renno and Associates:
- Our FOCUS on Reputation Management provides our
clients with a center stage in today's fast-paced business
environment.
- Our STRATEGY, built on our creative thinking, crisis experience,
problem-solving and results-oriented public relations programs,
is guaranteed to establish clear, consistent, and unique identity
essential to our clients' success.
- Our MISSION to deliver outstanding value to our clients
is the essential element to our professional reputation.
- OUR GOAL IS TO BECOME THE LEADING FULL-FLEDGED PUBLIC RELATIONS
AGENCY IN THE MIDDLE EAST.
Our Team
Samer
M. Renno (Managing Director)
Educated
in the US, Samer began his career as a journalist for more
than eight years, with assignments centering on major tension
areas within the Middle East region. Prior to establishing
the Beirut-based public relations and publishing consultancy,
Samer has worked in Dubai and Bahrain with a communications
agency in the role of regional development manager - public
relations and publishing.
Responsibilities included developing PR divisions in the agency's
network (14 offices), as well as identifying PR opportunities
for network clients in their target markets and establishing/strengthening
press contacts throughout the Middle East and North Africa.
Samer successfully managed major Fortune 500 clients, including
Xerox, Coca-Cola, Boeing Commercial Airplanes, UPS, Showtime,
British Airways, Motorola, Gulf Air Inflight Magazine (Golden
Falcon), Qatar Airways Inflight Magazine, Bahrain Duty Free,
BMW Arabic Edition, to name a few.
Dania
Nasser Renno (Senior Account Manager)
Responsible
for the management of the Agency's leading accounts, Dania's
efforts center on working with the management team in drafting
communication strategies for clients - namely PepsiCo International,
Hoffmann-La Roche (Breast Cancer Awareness Campaign), Neutrogena,
RoC, and Johnson & Johnson Vision Care. Other main areas
of focus consist of managing the preparation, organization
and implementation of PR activities for long term and adhoc
projects such as, (press conferences, events management, product
launches, community activities, etc.).
Prior
to co-founding Renno & Associates , Dania worked as
PR Account Manager in the London office of a communications
agency, where responsibility centered on managing the Boeing
Commercial Airplanes account, as well as organizing various
PR events for the network's clients.
Since graduating with a Mass Communications degree from
the American University of Cairo (AUC), Dania has transferred
her knowledge and creative thinking to the media world,
through working in London with Turner Network Television
(TNT) and the Cartoon Network (CN), as operations coordinator.
Her responsibilities centered on managing the placement
of the network on-air promotions, supervising and approving
advertising material, promotional information, correct voice-over,
and station idents.
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